Anita Vila, PhD
Product Leadership for the Modern Healthcare Technology Era.

About Me
I bring 20+ years of experience as an engineer, professor, and product leader in healthcare technology. I hold a Master’s degree from Duke University and a PhD in Industrial & Systems Engineering from North Carolina State University, where I advanced research in healthcare operations, delivered grant-funded projects, spoke at national conferences, and consulted with healthcare organizations.
At Gartner, I advised health system executives on pharmacy, data, and value-based supply chain strategy. At McKesson, I built a new product organization in precision medicine, clinical decision support, and clinical trial workflows—work that led to the launch of Ontada, a company uniting data insights with clinical technology for life sciences and providers. Most recently at Amazon Pharmacy, I led the Pharmacy Services clinical tech portfolio significantly improving patient safety, customer experience, and financials. I also authored the Amazon Pharmacy's strategy document and drove an acquisition to transform the pharmacy experience. I also partnered closely with clinicians to shape AI strategy and developing frameworks that ensure the investments were both sustainable and trusted.
Healthcare is changing faster than ever, and leaders need trusted partners who can navigate both technology and clinical realities. I bring a proven track record of moving from strategy to execution with results that significantly impact the business.
If you’re ready to challenge the status quo and drive lasting change, let’s connect.

Let's connect!

My Approach
With 20+ years in engineering, advisory, and technical product management leadership, I've been in your shoes. I've heard too many stories of organizations struggling to turn their technology and operations strategy into a plan with sustained results. From navigating product market fit, to chasing evolving priorities, and navigating clinical operational implementation - the speed of delivery is too slow and trust can erode.
If these pain points sound familiar you are not alone. My approach is unique - to bring proven, scalable expertise to transform your business. Together we accelerate your journey to deliver value at scale.
Our Services

Fractional Chief Product Officer
Best for leaders who want a seasoned health tech product executive to step in and drive strategy, align cross-functional teams, and scale their product organization—without a full-time hire. We help you make faster, smarter decisions and turn vision into measurable outcomes.

Product Org Accelerator
Best for leaders who want a high-performing product org built for speed, alignment, and impact. We design processes, roles, and cross-functional mechanisms so your teams move faster, collaborate better, and deliver with confidence. Great for teams looking to shift from feature factories to outcome based delivery teams.

Workshops - for Clinicians too!
Best for leaders who want to jump start and inspire their product teams on mission critical topics. For clinical leaders we can develop content that will help your clinicians understand product development and how they effectively can translate their needs and advocate for their priorities.